Welcome to Imperial Pet Food Limited. By accessing our website, creating an account, placing an order, registering as a reseller, applying for B2B access, or using our services, you agree to these Terms & Conditions.
Important: If you do not agree with these Terms & Conditions, you should not use this website, create an account, place an order, or apply for reseller access.
1. Company Information
This website is operated by:
IMPERIAL PET FOOD LIMITED
Company number: 16934094
Company type: Private Limited Company
Company status: Active
Incorporated on: 29 December 2025
Registered office address:
71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
Email: contact@imperialpetfood.com
Website: https://imperialpetfood.com
Imperial Pet Food Limited is registered in the United Kingdom.
2. Scope of These Terms
These Terms apply to:
- Visitors browsing the website.
- Customers purchasing products.
- B2B clients, wholesalers, distributors, breeders, pet shops, and resellers.
- Users registering for an account.
- Users applying for access to the B2B reseller portal.
- Any person participating in promotions, offers, or website campaigns.
Additional terms may apply to specific promotions, reseller agreements, wholesale agreements, distributor contracts, or commercial arrangements. In case of conflict, the signed written agreement shall prevail.
3. Products and Services
Imperial Pet Food Limited offers premium pet food products, pet accessories, and related pet-care products.
Product information, descriptions, images, ingredients, feeding recommendations, sizes, prices, availability, stock status, and packaging may be updated at any time without prior notice.
We make reasonable efforts to ensure that product information is accurate. However, minor variations may occur, including packaging design, colour, product presentation, ingredient availability, or batch presentation.
4. Pet Nutrition Disclaimer
Our products are designed to support pet nutrition and well-being. However, information provided on this website is for general information only and does not replace advice from a qualified veterinarian.
You are responsible for choosing products suitable for your pet’s age, breed, size, health condition, allergies, sensitivities, activity level, and dietary needs.
You should consult a veterinarian before changing your pet’s diet, especially if your pet has allergies, medical conditions, digestive issues, weight problems, pregnancy, recovery needs, or special nutritional requirements.
Imperial Pet Food Limited shall not be liable for misuse of products, incorrect feeding, overfeeding, improper storage, failure to follow product instructions, or use of products unsuitable for a specific animal.
5. Account Registration
Certain areas of the website may require account registration.
When creating an account, you agree to provide accurate, complete, and up-to-date information. You must not create an account using false identity, misleading information, or details belonging to another person or business without authorisation.
You are responsible for maintaining the confidentiality of your login details and for all activities carried out under your account.
We reserve the right to suspend, refuse, or terminate any account if we suspect:
- False or incomplete information.
- Fraudulent activity.
- Misuse of the website.
- Breach of these Terms.
- Unauthorised commercial activity.
- Abuse of promotions or discounts.
- Damage to the reputation of Imperial Pet Food Limited.
6. B2B Reseller Portal
Access to the B2B reseller portal is subject to approval by Imperial Pet Food Limited.
B2B registration does not automatically guarantee reseller, wholesale, distributor, or partner status.
We may request additional documents, including:
- Company registration certificate.
- VAT number or tax identification number.
- Business address.
- Proof of commercial activity.
- Website, shop, kennel, breeding, or store details.
- Resale licence, professional certification, or trade documentation where applicable.
We reserve the right to approve, refuse, suspend, or terminate B2B access at our sole discretion.
B2B pricing, wholesale discounts, minimum order quantities, payment terms, reseller territories, delivery terms, branding permissions, and marketing conditions may be subject to a separate written agreement.
Unless expressly agreed in writing, B2B clients are not granted exclusivity in any country, region, territory, marketplace, sales channel, or product category.
7. Orders
By placing an order, you confirm that:
- You are legally capable of entering into a contract.
- All information provided is accurate.
- You are authorised to use the selected payment method.
- You agree to these Terms & Conditions.
All orders are subject to acceptance, stock availability, payment validation, fraud checks, delivery availability, and any applicable legal or regulatory restrictions.
We reserve the right to refuse or cancel any order, including in cases of:
- Product unavailability.
- Pricing or technical error.
- Payment failure.
- Suspicion of fraud.
- Incorrect delivery information.
- Breach of these Terms.
- Regulatory, logistical, or supply-chain restrictions.
An order confirmation email does not necessarily mean final acceptance of the order. The contract is formed only when the order is accepted and processed by Imperial Pet Food Limited.
8. Prices and Payment
Prices are displayed in the currency shown on the website.
Unless stated otherwise, prices may exclude delivery fees, taxes, customs duties, import charges, handling costs, payment processing fees, or additional local charges.
For B2B customers, prices may be shown excluding VAT depending on the customer’s location, business status, and tax treatment.
Payment must be made using the payment methods available on the website or agreed in writing with Imperial Pet Food Limited.
We reserve the right to update prices at any time. Price changes do not affect orders already accepted by us.
In case of obvious pricing, technical, or display errors, we reserve the right to cancel the order and refund any amount paid.
9. Delivery
Delivery times are estimates only and may vary depending on destination, stock, carrier delays, customs clearance, weather conditions, public holidays, operational delays, or events outside our control.
The customer is responsible for providing a correct and complete delivery address.
Imperial Pet Food Limited is not responsible for failed delivery caused by incorrect address details, absence of the recipient, refusal of delivery, customs delays, local restrictions, or events outside our control.
Delivery costs and estimated delivery times will be shown during checkout or agreed separately for B2B orders.
For international deliveries, the customer is responsible for customs duties, import taxes, local charges, customs clearance obligations, or regulatory requirements unless otherwise agreed in writing.
10. Transfer of Risk and Ownership
For consumer orders, risk transfers to the customer upon physical receipt of the products.
For B2B orders, risk may transfer when the goods are handed to the carrier, unless otherwise agreed in writing.
Ownership of products remains with Imperial Pet Food Limited until full payment has been received.
For B2B customers, we reserve the right to retain ownership of all goods delivered until all outstanding invoices have been fully paid.
11. Storage and Use of Pet Food Products
Pet food must be stored according to the instructions on the packaging.
Unless otherwise stated, products should be kept:
- In a cool, dry place.
- Away from direct sunlight.
- Away from humidity.
- In sealed packaging or an airtight container after opening.
- Out of reach of children and animals.
Do not use products after the expiry date.
Imperial Pet Food Limited shall not be liable for deterioration caused by incorrect storage, damaged packaging after delivery, contamination after opening, improper handling, or misuse of the product.
12. Right of Withdrawal for Consumers
If you are a consumer purchasing online, you may have a legal right to withdraw from your order within 14 days from the day you or a person designated by you receives the goods, where applicable under consumer law.
To exercise your right of withdrawal, you must inform us clearly before the expiry of the 14-day period by email or through the website contact form.
Returning goods without prior notice is not sufficient to exercise the right of withdrawal.
Products must be returned unused, unopened where applicable, complete, undamaged, and in their original packaging.
Return shipping costs are the responsibility of the customer unless the product is defective or the return is caused by our error.
Refunds will be processed using the original payment method unless otherwise agreed.
We may withhold the refund until we have received the returned goods or until you provide proof that the goods have been returned.
13. Exceptions to the Right of Withdrawal
The right of withdrawal may not apply to certain products, including:
- Products that are likely to deteriorate or expire rapidly.
- Opened pet food products.
- Products unsealed after delivery that cannot be returned for health or hygiene reasons.
- Customised, personalised, or made-to-order products.
- Products damaged after delivery due to misuse or incorrect storage.
For hygiene, safety, and animal nutrition reasons, opened pet food cannot normally be returned unless the product is defective.
14. B2B Returns
B2B customers, resellers, wholesalers, distributors, breeders, and professional buyers do not benefit from the same consumer right of withdrawal unless mandatory law provides otherwise.
B2B returns are accepted only with prior written approval from Imperial Pet Food Limited.
Returned B2B products must be unopened, undamaged, complete, and in resaleable condition.
We reserve the right to refuse returns that do not meet these conditions.
15. Damaged, Incorrect, or Defective Products
You must inspect your order upon delivery.
If a product arrives damaged, incorrect, incomplete, or defective, you must contact us as soon as possible with:
- Order number.
- Description of the issue.
- Clear photos of the product.
- Photos of the packaging.
- Delivery note or carrier information, where available.
We may offer a replacement, refund, credit note, or other appropriate solution depending on the situation and applicable law.
Do not dispose of damaged or defective products before contacting us, as we may require evidence or return of the product.
16. Legal Guarantees
Consumers benefit from statutory legal guarantees applicable under consumer protection law.
These guarantees may include rights relating to product conformity, defective goods, and hidden defects, depending on the customer’s country of residence.
Nothing in these Terms limits any mandatory rights granted to consumers by applicable law.
For B2B customers, warranties and remedies may be limited to those expressly agreed in writing, except where mandatory law provides otherwise.
17. Product Recalls and Safety
If a product recall or safety notice is issued, customers and resellers must follow all instructions provided by Imperial Pet Food Limited or the relevant authorities.
B2B customers and resellers must cooperate fully in any recall procedure, including identifying affected stock, stopping sales, informing customers, and returning or destroying products where required.
18. Smart Products and Connected Devices
Where Imperial Pet Food Limited sells smart accessories, automatic feeders, cameras, or connected pet-care devices, the customer is responsible for:
- Installing and using the product according to the instructions.
- Maintaining a stable internet connection where required.
- Protecting account login details.
- Respecting privacy laws when using cameras or audio features.
- Ensuring the device is suitable for their pet and home environment.
Imperial Pet Food Limited is not liable for connection failures, app interruptions, third-party platform issues, improper installation, unauthorised access caused by weak passwords, or misuse of connected features.
19. Promotions, Discounts, and Competitions
From time to time, Imperial Pet Food Limited may offer discounts, promotional codes, competitions, giveaways, newsletter offers, reseller promotions, or “Spin & Win” campaigns.
Promotions may be subject to additional conditions, including eligibility rules, expiry dates, geographic restrictions, stock availability, minimum order values, or one-use-per-customer limits.
We reserve the right to modify, suspend, cancel, or refuse any promotion in case of abuse, fraud, technical error, misuse, or breach of these Terms.
Promotional codes cannot be exchanged for cash unless expressly stated.
20. Reviews, Comments, and User Content
If users submit reviews, comments, photos, testimonials, or other content, they grant Imperial Pet Food Limited a non-exclusive, worldwide, royalty-free right to use, reproduce, publish, translate, and display that content for website, marketing, advertising, social media, and commercial purposes.
Users must not submit content that is:
- False or misleading.
- Offensive, abusive, or defamatory.
- Infringing intellectual property rights.
- Illegal or harmful.
- Spam or promotional content unrelated to Imperial Pet Food Limited.
We reserve the right to moderate, refuse, edit, or remove any user content.
21. Intellectual Property
All website content, including text, images, logos, product names, designs, graphics, videos, icons, packaging visuals, product concepts, and trademarks, belongs to Imperial Pet Food Limited or its licensors.
You may not copy, reproduce, modify, distribute, sell, imitate, reverse-engineer, or commercially exploit any part of the website, product presentation, packaging visuals, or brand assets without prior written permission.
B2B customers and resellers may use approved brand materials only in accordance with Imperial Pet Food Limited’s written brand guidelines.
Unauthorised use of the Imperial Pet Food name, logo, product images, product packaging, brand identity, or marketing materials is strictly prohibited.
22. Prohibited Use
You agree not to:
- Use the website for unlawful purposes.
- Attempt to access restricted areas without permission.
- Interfere with website security or functionality.
- Copy, scrape, crawl, harvest, or extract website content without permission.
- Use false identity or misleading information.
- Resell products without authorisation where approval is required.
- Damage the reputation of Imperial Pet Food Limited.
- Upload viruses, malware, spam, or harmful code.
- Use the website in a way that disrupts its operation.
We reserve the right to block, suspend, or terminate access in case of prohibited use.
23. Limitation of Liability
To the maximum extent permitted by law, Imperial Pet Food Limited shall not be liable for indirect, incidental, special, consequential, punitive, or commercial losses, including loss of profits, loss of business, loss of data, loss of goodwill, loss of opportunity, or reputational damage.
Nothing in these Terms excludes liability where such exclusion is prohibited by law, including liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation, or mandatory consumer rights.
Our liability for any claim relating to a product shall be limited, where permitted by law, to the amount paid for the product concerned.
24. Website Availability
We aim to keep the website available and secure, but we do not guarantee uninterrupted, error-free, or permanent access.
We may suspend, update, modify, restrict, or discontinue any part of the website at any time for maintenance, security, technical, commercial, legal, or operational reasons.
We are not liable for temporary unavailability, technical errors, cyberattacks, hosting issues, third-party service interruptions, or events outside our control.
25. Third-Party Links
The website may contain links to third-party websites, tools, payment providers, delivery services, social media platforms, or partner websites.
Imperial Pet Food Limited is not responsible for third-party websites, services, policies, content, security, or practices.
Users should review third-party terms and privacy policies before using their services.
26. Privacy and Cookies
Use of the website is also governed by our Privacy Policy and Cookie Policy.
These documents explain how we collect, use, store, protect, and process personal data.
By using the website, creating an account, placing an order, registering for B2B access, subscribing to marketing, or contacting us, you acknowledge that your personal data may be processed in accordance with our Privacy Policy.
27. Force Majeure
Imperial Pet Food Limited shall not be liable for failure or delay in performing obligations caused by events beyond our reasonable control, including:
- Natural disasters.
- War, terrorism, civil unrest, or political instability.
- Strikes or labour disputes.
- Pandemics or health crises.
- Transport, port, customs, or logistics delays.
- Supplier shortages or manufacturing delays.
- Power outages or internet failures.
- Cyberattacks or security incidents.
- Government restrictions or regulatory changes.
- Carrier or fulfilment failures.
28. Changes to These Terms
We may update these Terms & Conditions at any time.
The updated version will be published on this page with a new “Last updated” date.
Continued use of the website after changes are published means you accept the updated Terms.
For major changes affecting existing orders or B2B agreements, we may provide additional notice where required.
29. Severability
If any provision of these Terms is found to be invalid, unlawful, or unenforceable, the remaining provisions shall remain valid and enforceable.
The invalid provision shall be replaced by a valid provision that reflects, as closely as possible, the original commercial and legal intention.
30. Governing Law and Disputes
These Terms shall be governed by the laws of England and Wales, unless mandatory consumer protection law provides otherwise.
In case of dispute, the parties shall first attempt to resolve the matter amicably by contacting Imperial Pet Food Limited.
If no amicable solution is reached, the dispute may be submitted to the competent courts of England and Wales, unless mandatory consumer protection law gives the consumer the right to bring proceedings in another jurisdiction.
Consumers may also have access to consumer mediation or dispute resolution procedures where required by law.
31. Contact
For any question regarding these Terms & Conditions, orders, returns, B2B access, reseller applications, product information, or legal matters, please contact:
IMPERIAL PET FOOD LIMITED
Company number: 16934094
Registered office: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
Email: contact@imperialpetfood.com
Website: https://imperialpetfood.com/contact
These Terms & Conditions are provided for website publication purposes. They should be reviewed by a qualified legal professional to ensure full compliance with the laws applicable to your business, products, customers, and target markets.





